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2023

#seo

A picture of How to Optimize URLs for SEO with The King Of Search

How to Optimize URLs for SEO

Looking to gain an edge in the fiercely competitive digital landscape? Yearning to flex your website’s muscle and assert dominance over the mighty, shape-shifting beast that is Google’s algorithm? Then welcome, soldier, to the rough-and-tumble world of URL optimization. Strap in and steel yourself—this journey promises to be as wild and thrilling as a high-octane […]
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A picture of SEO vs SEM for Business Owners with The King Of Search

SEO vs SEM for Business Owners

Introduction to SEM and SEO When it comes to the rough and tumble world of online marketing, there are two players that you need to know like the back of your hand: Search Engine Marketing (SEM) and Search Engine Optimization (SEO). Both are invaluable tools for boosting your online presence, but understanding their distinct characteristics […]
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A picture of Why Backlinks Don't Matter in 2023 (And What Actually Does) with The King Of Search

Why Backlinks Don’t Matter in 2023 (And What Actually Does)

Have you been losing sleep, tirelessly accumulating backlinks like they’re going out of style, hoping it’ll skyrocket your website’s Google ranking? There’s got to be a better way, right? Well, grab a 2nd cup of coffee and settle in for a couple minutes—because it’s high time we debunked some myths and unraveled some truths about […]
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A picture of Buy Low, Rank High: An SEO Investment Guide with The King Of Search

Buy Low, Rank High: An SEO Investment Guide

Just as in the stock market, SEO rankings are characterized by constant ups and downs. Picture this, you’ve got two charts in front of you: one displaying stock market trends, and the other mapping SEO rankings. At first glance, they might look like they’re from different planets. (Or at least different floors of the office […]
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A picture of Brackets in Page Titles? (Solved) [2023] with The King Of Search

Brackets in Page Titles? (Solved) [2023]

In the realm of search engine optimization (SEO), the minutiae often matter just as much as the grand strategies. One such small but impactful detail is the use of brackets and parentheses in page titles. In 2023, as all 2 of the search engines continue to refine their algorithms—and as user search behavior evolves—understanding how […]
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A picture of Google Bard's Biggest Secret for Higher Rankings with The King Of Search

Google Bard’s Biggest Secret for Higher Rankings

“OK, Google.” If you’re a digital marketer, you’re more than familiar with saying this phrase in your head. You likely utter it in your sleep—hell, you probably say it more frequently than your own name. That’s because as a marketer (or a digital-savvy business owner), you and Google are practically married, for better or worse, […]
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A picture of Refresh Your Site & Content to Rank Higher with The King Of Search

Refresh Your Site & Content to Rank Higher

SEO Reboot: From Stale to Stellar Let’s face it, everything needs an extreme makeover now and then; otherwise HGTV wouldn’t exist. Your website is no exception. Continually rejuvenating pages with up-to-date information can work wonders for your search engine standings. While Google’s Freshness Algorithm doesn’t need all your content to be updated frequently (Google understands […]
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A picture of SEOverkill: Avoiding Over-Optimization with The King Of Search

SEOverkill: Avoiding Over-Optimization

Optimizing your own website is a lot like an all-you-can-eat buffet. (Just go with me on this.) You load up your plate with a little bit of everything, because, why not? The problem is, when it comes to search engine optimization (SEO), it’s possible to have too much of a good thing. Welcome to the […]
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A picture of Not Another SEO Checklist [2023] with The King Of Search

Not Another SEO Checklist [2023]

Do We Really Need Another SEO Checklist? You know what they say: SEO checklists are like opinions. Everyone’s got one. There’s no denying that these ubiquitous little blog posts are helpful, to someone, in theory. A panacea for all your search engine optimization woes—or at least, that’s what Neil they’d like you to believe. These days, […]
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A picture of Google Recommends Against Keyword Domains—Adds "YMMV" with The King Of Search

Google Recommends Against Keyword Domains—Adds “YMMV”

The art of domain name selection—it has the potential to make or break a website’s success in the digital world. (Though perhaps not always as much as your website design, content, and user experience). Compared to some other aspects of technical SEO, finding a perfect domain name isn’t an exact science—but some people definitely try to […]
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