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SERP Kingz

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A picture of Google E-E-A-T: 5 Takeaways with The King Of Search

Google E-E-A-T: 5 Takeaways

Experience—we all have it. In some form or another. And now, Google wants you to prove it. Google’s latest addition to the E-E-A-T (Experience, Expertise, Authority, Trust) content quality guidelines has shaken up the world of SEO. It’s got some marketers scratching their heads, others tweeting at John Mueller, and still others asking, “What does […]
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A picture of Content Ideas: The Content Marketing Singularity? with The King Of Search

Content Ideas: The Content Marketing Singularity?

Well, we were one of the first to break it on Twitter—an experimental new feature called “Content Ideas” appears to be coming to Google Search Console. What is ‘Content Ideas’? Content Ideas basically provides Search Console users with a list of topics that can be written about for specific properties—ones that are in high demand, […]
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A picture of Discussions & Forums: Good or Bad for Business? with The King Of Search

Discussions & Forums: Good or Bad for Business?

You know what they say: a multinational tech conglomerate holding company’s work is never done—and in keeping with that axiom, Google recently unveiled yet another change to their search engine for English-language mobile users in the U.S. This update surfaces more results from online discussions and forums. The new feature, creatively named “Discussions and Forums,” […]
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A picture of Is it Keyword Stuffing To Use a Keyword Twice in a Title? with The King Of Search

Is it Keyword Stuffing To Use a Keyword Twice in a Title?

A not-so-frequently asked question, but an important one nonetheless: Is it okay to use a keyword twice in a page title? In general, the answer is yes. However—it depends on the circumstances. Using a keyword twice in a page’s title can sometimes help clarify the topic of the content. It can also help make the […]
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A picture of Entity SEO: A Primer on This Not-So-New Concept with The King Of Search

Entity SEO: A Primer on This Not-So-New Concept

Twitter’s abuzz with talk of Entity SEO, with some even dubbing it the “future of SEO.” So what exactly is it? To understand Entity SEO, we first need to understand what an entity is—specifically in terms of search engine optimization. Entity SEO 101 What is an Entity? According to the language in Google’s patent US20160371385A1, […]
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A picture of Do Inbound Links from .edu and .gov Domains Matter Anymore? with The King Of Search

Do Inbound Links from .edu and .gov Domains Matter Anymore?

If there’s one thing that’s constant about SEO, it’s that things are always changing. Yeah, it’s a major cliche, but it’s a true one. Google’s algorithm is constantly evolving, and that means that the things that worked in the past may not work as well now—or they may even work against you. That’s why it’s […]
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A picture of 6 Changes Coming to Google Mobile Search this Fall with The King Of Search

6 Changes Coming to Google Mobile Search this Fall

Google’s rolling out something new. Can you believe it? They’re always coming up with something, those crazy kids on Mountain View. Google’s latest mobile search changes are worth taking note of for anyone who relies on mobile traffic to bring in leads and customers. It’s unlikely that these changes will negatively affect your business—but it’s […]
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