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2024

SERP Kingz

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A picture of How to Create a Content Calendar for Marketing with The King Of Search

How to Create a Content Calendar for Marketing

The content calendar—that mythical beast all business owners all heard of, but few have ever encountered, let alone conquered. It’s the white whale for entrepreneurs and marketers alike, a fabled creature that promises untold success if you can tame it. Today, I’m here to guide you on this perilous journey to tame the beast and […]
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A picture of Refresh Your Site & Content to Rank Higher with The King Of Search

Refresh Your Site & Content to Rank Higher

SEO Reboot: From Stale to Stellar Let’s face it, everything needs an extreme makeover now and then; otherwise HGTV wouldn’t exist. Your website is no exception. Continually rejuvenating pages with up-to-date information can work wonders for your search engine standings. While Google’s Freshness Algorithm doesn’t need all your content to be updated frequently (Google understands […]
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A picture of SEOverkill: Avoiding Over-Optimization with The King Of Search

SEOverkill: Avoiding Over-Optimization

Optimizing your own website is a lot like an all-you-can-eat buffet. (Just go with me on this.) You load up your plate with a little bit of everything, because, why not? The problem is, when it comes to search engine optimization (SEO), it’s possible to have too much of a good thing. Welcome to the […]
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A picture of Not Another SEO Checklist [2023] with The King Of Search

Not Another SEO Checklist [2023]

Do We Really Need Another SEO Checklist? You know what they say: SEO checklists are like opinions. Everyone’s got one. There’s no denying that these ubiquitous little blog posts are helpful, to someone, in theory. A panacea for all your search engine optimization woes—or at least, that’s what Neil they’d like you to believe. These days, […]
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A picture of Does Your Business Need a Knowledge Base? with The King Of Search

Does Your Business Need a Knowledge Base?

In an era of instant gratification and lightning-fast digital communication, the way customers seek information and engage with businesses has undergone a drastic transformation. Long gone are the days when phone calls and emails were the go-to methods for finding answers to pressing questions. Today’s customers crave immediacy, accessibility, and ease of use in their […]
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A picture of Don't Go Obsolete: 15 Examples of Evergreen Content with The King Of Search

Don’t Go Obsolete: 15 Examples of Evergreen Content

In the forest of content marketing, keeping your audience engaged and interested can be a challenging task. One strategy that has proven effective time and time again is the creation of evergreen content—content that consistently flourishes, season after season. This perennial powerhouse of content thrives in relevance and value, nurturing your brand with results that […]
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A picture of Google Recommends Against Keyword Domains—Adds "YMMV" with The King Of Search

Google Recommends Against Keyword Domains—Adds “YMMV”

The art of domain name selection—it has the potential to make or break a website’s success in the digital world. (Though perhaps not always as much as your website design, content, and user experience). Compared to some other aspects of technical SEO, finding a perfect domain name isn’t an exact science—but some people definitely try to […]
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A picture of AI Arms Race: Will Google Bard Beat Bing? with The King Of Search

AI Arms Race: Will Google Bard Beat Bing?

Google is taking on OpenAI’s ChatGPT with their own conversational AI, Bard. This experimental service is currently being tested by a group of “trusted testers” external to Google. While we really don’t know much about Bard so far, in the name arena alone, I think Google wins. Who wouldn’t want to talk to an AI […]
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